Data Display & Profile Visibility Policy

This Data Display & Profile Visibility Policy explains what information may be displayed on the DR Rent Platform, what information remains private, how user consent is obtained, and how DR Rent protects personal information.

This Policy applies to:

• Visitors
• Tenants
• Landlords
• Letting Agents
• Property Managers
• Contractors
• Service Providers

This Policy should be read alongside the Privacy Policy, Terms of Use, Anti-Discrimination Policy, Tenant Terms & Conditions, Landlord Terms & Conditions, and Contractor Terms & Conditions.

1. Purpose

The purpose of this Policy is to:

• Protect user privacy.
• Ensure UK GDPR compliance.
• Promote transparency.
• Prevent unlawful discrimination.
• Control profile visibility.
• Define public and private data categories.

2. General Principles

DR Rent follows the principle that:

Property Information

May generally be displayed publicly.

Personal Information

Will only be displayed where necessary, lawful, and where user consent has been provided.

Sensitive Personal Data

Will not be publicly displayed.

3. Property Information That May Be Displayed

The following information may be displayed publicly:

• Property type
• Number of bedrooms
• Number of bathrooms
• Rent amount
• Deposit amount
• Council tax band
• Furnished status
• Parking availability
• Garden availability
• Broadband information
• EPC rating
• Heating type
• Accessibility features
• Availability date
• General location
• Property photographs
• Property descriptions

DR Rent reserves the right to moderate property content before publication.

4. Tenant Information That May Be Displayed

Where the tenant has provided consent, the following information may be displayed:

• Verified tenant badge
• Non-smoker status
• Pet ownership
• Family tenant
• Professional tenant
• Student tenant
• Move-ready status
• Budget range
• Preferred area
• Long-term tenancy preference
• Guarantor available
• References available
• Credit checked status

Visibility settings may allow users to control what information is shown.

5. Tenant Information That Must Remain Private

The following information will not be publicly displayed:

• Full name
• Date of birth
• Passport details
• Driving licence details
• National Insurance numbers
• Immigration documents
• Right to Rent documents
• Credit reports
• Salary information
• Employment contracts
• Bank details
• Full address history
• Referencing reports
• Verification documents

Such information may only be processed where necessary and lawful.

6. Landlord Information That May Be Displayed

The following information may be displayed:

• Verified landlord badge
• Years on Platform
• Number of properties listed
• Response time indicators
• Compliance status badges
• Review scores
• Activity indicators

7. Landlord Information That Remains Private

The following will not be publicly displayed:

• Personal home address
• Personal email address
• Personal telephone number
• Banking information
• Identity documents
• Financial records

Contact details may only be revealed through approved Platform processes.

8. Contractor Information That May Be Displayed

The following contractor information may be displayed:

• Business name
• Business logo
• Company description
• Services offered
• Coverage areas
• Verification badges
• Qualifications
• Website links
• Reviews
• Business contact details
• Images and galleries

9. Contractor Information That Remains Private

The following will normally remain private:

• Personal addresses
• Identity documents
• Insurance documentation
• Verification records
• Financial information

Unless otherwise required for legitimate business purposes.

10. Contact Information Protection

To protect user privacy, DR Rent may restrict direct access to:

• Telephone numbers
• Email addresses
• WhatsApp details
• Personal contact information

Access may only be granted through:

• Lead purchases
• Messaging permissions
• Verified account processes
• Authorised Platform workflows

11. Profile Visibility Controls

Where available, users may control:

• Profile visibility
• Information displayed
• Public profile status
• Contact preferences

DR Rent reserves the right to override visibility settings where necessary for compliance or safety.

12. Verification Badges

DR Rent may display:

• Verified Tenant
• Verified Landlord
• Verified Contractor
• Verified Business

Verification badges indicate completion of a verification process only.

Badges do not guarantee:

• Suitability
• Reliability
• Financial standing
• Legal compliance
• Future conduct

13. Location Information

To protect users, public listings may display:

• Town
• Area
• Postcode district

Examples:

• Slough
• SL1
• UB3
• Reading
• RG1

DR Rent may restrict publication of full addresses until authorised stages of a transaction.

14. Messaging Privacy

DR Rent may provide internal messaging systems.

Users acknowledge that:

• Messages may be stored.
• Messages may be audited.
• Messages may be reviewed where complaints arise.

Private messages are not publicly visible.

15. Reviews & Ratings

The following may be displayed:

• Review scores
• Written reviews
• Completion status
• User ratings

Reviews may be moderated to ensure compliance with Platform policies.

16. Sensitive Personal Data

DR Rent will not knowingly publicly display:

• Race
• Ethnicity
• Religion
• Political opinions
• Trade union membership
• Sexual orientation
• Health information
• Disability information
• Criminal history

unless legally required to do so.

17. Discrimination Prevention

The Platform will not knowingly allow visibility controls or filters based upon:

• Race
• Religion
• Ethnicity
• Disability
• Sexual orientation
• Other protected characteristics

Any such content may be removed immediately.

18. Profile Moderation

DR Rent reserves the right to:

• Review profiles
• Edit profile content
• Remove content
• Suspend profiles
• Restrict visibility

where necessary for compliance, privacy, safety, or fraud prevention.

19. Data Retention

Profile information may be retained in accordance with:

• Privacy Policy
• Legal obligations
• Fraud prevention requirements
• Audit trail requirements

Deleted profiles may not immediately result in deletion of all records.

20. User Responsibility

Users remain responsible for:

• Information they choose to publish.
• Profile accuracy.
• Information shared with other users.

DR Rent cannot control information voluntarily disclosed outside the Platform.

21. Reporting Privacy Concerns

Users may report:

• Incorrect visibility settings
• Privacy concerns
• Data exposure issues
• Unauthorised disclosures

Reports will be investigated where appropriate.

22. Platform Rights

DR Rent reserves the right to:

• Change visibility settings.
• Modify profile structures.
• Introduce privacy controls.
• Restrict certain data categories.

to maintain legal compliance and user protection.

23. Limitation of Liability

DR Rent takes reasonable steps to protect personal information but cannot guarantee that:

• Users will not misuse information.
• Third parties will not attempt unauthorised access.
• Data will never be exposed through user actions.

Nothing in this Policy excludes liability where such exclusion is prohibited by law.

24. Changes to This Policy

DR Rent may update this Policy periodically.

Updated versions will be published on the Platform.

Continued use of the Platform constitutes acceptance of revised versions.

25. Governing Law

This Policy is governed by the laws of England and Wales.

Any disputes shall be subject to the exclusive jurisdiction of the courts of England and Wales.

26. Contact Details

AGEPC LTD
Trading as DR Rent

128 City Road
London
EC1V 2NX

Website: drrent.co.uk
Email: privacy@drrent.co.uk

Data Protection Principle

DR Rent aims to display only the information necessary to facilitate property transactions, contractor services, and Platform functionality while protecting user privacy and complying with UK law.